Marketing and Consulting Agency in Las Vegas
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“Building empires beyond race, nationality and culture.”
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Our Services
SW Marketing & Consulting is a local agency in the Las Vegas Market specializing in client development within the Hispanic market segment through data analysis, strategic planning and execution, creating cross-cultural promotions, target profiling, and media planning and buying.
Brand Marketing
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Media Planning / Buying
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Analytics & Consulting Services
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English-Spanish
Spanish-English
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SWG Production Services
Pre-Production
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On-Location Production
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Post-Production
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Voiceover Casting
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Remote Directing
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Animation and Motion Graphics
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Drone Flights
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Podcasts/ Livestream/Radio Programming
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Testimonials
Adriana Cota
Buenos Aires AC & Heating Inc.
We chose SW Marketing and Consulting because of their good service. They are always keeping us updated and giving us the best marketing advice. They work with us even for last minute changes and just make it happen with limited time. We were able to get more clients because of this and I would definitely recommend their services because simply make our ideas come to life!
Del Mar Advertising
Eric Palacios & Associates Ltd
I’ve worked with Jessica and Jose for years. They’ve always done a great job for us. They are knowledgeable about the industry and look out for their client’s best interests. I highly recommend SW for marketing/ad consulting. One of the things, I like about them is they are quick to answer questions and keep me informed on industry trends and opportunities.
“If you want success, be unique”.
Cross-Channel Capabilities
Use unstructured data to target, optimize, and report at the individual data element level across all creative types.
What’s New
Creative Service
Take advantage of SW digital creative services to quickly and easily activate campaigns with high-quality ads. SW Digital provides two solutions to help with the creative development of ads in order to maximize deficiencies and performance:
1. Convert social media posts to programmatic ads via SW digital partnership with Spaceback.
2. Use SW digital’s offering to develop custom static or animated display ads on your behalf.
President/ CEO
SW Marketing & Consulting
Hi I’m Jessica
I graduated from the University of Phoenix with a Bachelor of Science in Business Marketing, being fluent in English, Spanish, French and Portuguese, has paved my way through my career in the Marketing field. In addition, I have over a decade of knowledge in Marketing and Sales, that guided me to the start-up of SW Marketing and its foundation.
I possess experience ranging from Entravision Communications, strengthening my broadcast knowledge, to Robertson + Partners hands on marketing tactics has fueled my fire behind the success of SW Marketing. My various points of expertise working with Robertson + Partners ranges from trans-creation and translation services focused on the Hispanic Market. Specializing in this important local market came through networking, analysis, strategic planning/execution, creating cross-cultural promotions, target profiling, media planning and media buying.
In 2013, I was awarded best local Hispanic marketing campaign in the U.S. by McDonald’s Corporation, a prestigious national award and nearly impossible to accomplish. In addition, after my success in the Hispanic consumer market I became involved with the Asian consumer market and African American consumer market to develop strategic plans to connect the McDonald’s brand with the Las Vegas community. Aside from partnering with McDonald’s during my tenure at Robertson + Partners, I am still actively involved with the Las Vegas Community through the Las Vegas Latin Chamber of Commerce and have developed strong relationships within the Hispanic community.
My efforts in servicing the multicultural markets across Las Vegas has brought upon tremendous opportunity for SW, now bringing the adventure of working with markets nearby, such as, El Centro/Yuma, California and Reno, Nevada. Bringing experience, knowledge, wisdom and leadership to a team that seeks cultural diversity.
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Clients
Blog
How to Choose the Right Media Buying Platform for Your Las Vegas Business
Choosing the right media buying platform is essential to ensure your advertising dollars are spent wisely and your ads reach the right audience. But with so many platforms available, how do you know which one is right for your campaign? In this post, we'll walk you through the steps to choose the right media buying platform.
The Rise of Social Media Influencers and their Impact on Marketing
The importance of social media influencers in marketing, the advantages of collaborating with them, the challenges that may arise, the best practices for working with them, and the emerging trends in influencer marketing.
6 Steps to Craft a Powerful Digital Marketing Plan that Works
Want to dominate your market? We will break down the essential components of a powerful digital marketing plan and the strategy that connects with your target audience, achieves your business goals, and sets you apart from the competition.
SEO vs. SEM: Which Strategy is Right for Your Business?
By utilizing SEO, SEM, content marketing, social media marketing, and email marketing, businesses can reach out to potential customers and build relationships that can ultimately lead to sales. With the right strategy and execution, digital marketing can be a highly effective way to grow your business and achieve your goals.
Maximizing Your Online Footprint: How to Generate Leads through Digital Marketing
By utilizing SEO, SEM, content marketing, social media marketing, and email marketing, businesses can reach out to potential customers and build relationships that can ultimately lead to sales. With the right strategy and execution, digital marketing can be a highly effective way to grow your business and achieve your goals.
Keys to Social Media Success That Will Boost Your Las Vegas Business
For SW Marketing, Social media is not just used for advertisement alone, but it’s part of the new way Las Vegas does business: communicating with customers on a more personal level.
Going Native: Meet Your Audience With Programmatic Native Ads In Las Vegas
Are you wondering how most of the businesses in Las Vegas have effectively reached their target audience and maintained their audience’s loyalty? Well, if you are, then you are in the right place! Have you heard this “Your audience will either make or break your business?” That’s why it’s vital to focus on satisfying […]
Las Vegas Displays: Secrets You Need To Know
Do you want to keep up with this tough advertising competition? I’m sure you do! Good news! You are at the right place! Las Vegas Businesses are known for being precise in getting the attention of their target audiences. It’s a great advantage for their business or brand to be recognized. So how do […]
Audio Marketing: The Present and Future of Las Vegas Businesses
The secret to successful businesses in Las Vegas is having a strong connection with their market. Have you ever reached a dead end because of a lack of recognition from the market? Have you ever felt the pressure to create a highly effective and appealing advertisement campaign, but then failed? If yes, then you […]
How Las Vegas Businesses Have Created Content That Gets Them Millions Of Views
Are you behind with your competitor in Las Vegas? And planning to level up the marketing campaign, But don’t know where to start? Well, Video content is the answer! Why? It is one of the most important things today’s las vegas business owners need to have as part of their marketing strategy. The popularity […]
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